Hello! I’ve been gone for a month because I’ve getting myself busy since the day I finally graduated from college. Yes, I’m finally a graduate of my Alma Mater, and I could never be more proud of myself. As of now, I got myself a temporary job. Won’t tell. I could use a little money for the Manila trip I’ll be having after elections. Squee! To start off, here’s a new project I just did a week ago.
I did a logo for a photographer/videographer named Ralph Beatingo. He is a Filipino who now resides in Dubai with his lovely wife, Pauline, who is a sister of one of my grade school companions. Ralph and I never really talked during the whole process, but Pauline relayed his messages to me, so we got a bit closer while doing this project. Teehee.
The couple wanted a revamp of his own logo (see www.ralphbeatingo.com for the old version). They wanted a cleaner version. So I did this study:
Pau didn’t really feel the whole vibe of this logo because the aperture was very much mainstream. In fact, we both agreed that the apertures have been used in some of the photographer’s logos of their own.
This time, we tried to go a little more sketchy and lively. I used the Ralph’s initials this time because they were the perfect choice to make a video camera and SLR. Here’s what I did:
The sketchy logo was fun and all, but it didn’t really capture their taste. They thought they were going on the wrong direction. Finally, they decided and told me to make them a simpler version of the logo. No symbols, no negative spaces. Just a logo that speaks of simplicity and formality.
And there you have the final logo on top! They both loved it. They could see my own touch in the logo, and the typography very much speaks of the photographer himself. The logo has a very modern and vintage touch at the same time, and the initials were neatly done, too.
I’m glad I was able to pull this off. The couple were just too happy to see the result. I can’t wait for the logo to be finally put on his website! That would be so amazeballs.
I actually got two logos to make for them. The other one is a creative collaboration. It’s amazing how clients could totally mold you into an artist. They may criticize you or say good things about you. The thing is that, you learn from them.
If you’re interested, hit me up for the fonts used on the logo! I’m out.